Apr 24, 2012

The Fresh Market...

Life is a series of natural and spontaneous changes. Don't resist them - that only creates sorrow. Let reality be reality. Let things flow naturally forward in whatever way they like...

So many new places so many changes...today as I was going home from my doctor who is in Fort Lauderdale, I noticed quite a few new places that have popped up since we last lived there.  

New buildings, new shops, new grocery stores. Made me miss the neighborhood quite a bit and all the things going on downtown.

One of the places that really caught my attention was The Fresh Market.  It looks so similar to The Whole Foods Market a favorite of ours.  Having a few minutes to spare I decided to check it out.

As I walked in the first thing that greeted me were the aroma of fresh flowers and the fresh colorful vegetables.  So far pretty similar to the Whole Foods Market.  I did the fast tour around the store and was pretty amazed at the by their neatness, the variety of vegetables, fruits, meat, candies, fresh coffees, cooked foods.  Pretty neat setting if you ask me.  

Aside from a few things, like the candy selection(one of my favorite sections) and the varieties of coffee beans it was pretty similar to The Whole Foods Market.  As I was paying for some of the items I bought, I asked the cashier if they were related to The Whole Foods Market, the response was "no, we are better"

I still have not decided who is better or not.  We have our favorite products we have to get from The Whole Foods Market, and since this new place is now open I would also like to test out a few of their products.  Competition is good.  It keeps both parties on their toes, always striving to be better.  As a consumer that's all we can ask for.  

The Fresh Market was founded on one simple idea: to bring neighbors, family and friends products they could savor and appreciate.  Judging from what I saw today I will say they are doing a great job at it!

The store conveys the atmosphere of and old world European market, all under one roof, where you can visit an array of departments. There is an old-style butcher shop and fish market, bakery, produce and floral stands, and a delicatessen.  There is even freshly brewed coffee for you to sample as you stroll along the aisles.

Can't wait to go back there, maybe going to the doctor is going to be a pleasure rather than a boring must do chore from now on.  

Life belongs to the living, and he who lives must be prepared for changes...